Popupshop

The danish brand Popupshop was founded in 2007 by Marie Louise Morgense. She creates everlasting basic wear next to amazing catchy animal prints, both sustainably and high on quality. Their products are basic, classic, and always in-style clothes, easy to wear, mix, and match. They do their best to build a company that utilizes innovative sustainable fabrics, and seek to become an affordable, natural and logic choice for modern basics.